One of TikTok’s prominent sources of negative press is misinformation, and adding a STEM Topic Feed welcoming facts and research could help disseminate that publicity. Instead, consider how adding a STEM page could help the app’s reputation. Lucky for users who love the chaotic appeal of TikTok, these tabs will be separate from your followed and FYPs. TikTok is confident it can provide enough value to hook new registrants, so breaching into seemingly unrelated realms like STEM could make their numbers hit new heights. Adding this STEM Topic Feed could bring skeptical individuals to the app to wade its waters. Plus, TikTok wants more users - every social app does. The STEM Topic Feed could also enlighten SEO fanatics on how people use the app as a search engine instead of Google - and how accurate those responses could be. It could also lead to more diverse forms of data collection.ĭespite TikTok’s many privacy controversies, it’s a hotbed of priceless data that could contribute to research or even for informing machine learning for AI.Įducational systems could use it to assess students outside formal education that encourages creativity, collaboration, and communication to advise future curricula for higher education. If Topic Feeds expose users to more STEM content, FYPs could have more mentally nourishing videos to explore. The app is rampant with DIY videos and life hacks revealing random trivia to users, with some educational content sprinkled throughout. How adding a STEM feed could save the TikTok app Topic Feeds encourage this activity further by appealing to users curious to stay informed about specific topics or learn something new that doesn’t inherently pop up on their FYP. And now, TikTok is going to expand its capabilities. Though YouTube recommendations can sometimes instigate that behavior, none have championed it better than TikTok.
Topic Feeds are tabs dedicated to specific topics, which will now include STEM alongside other subject areas like:Įvery social channel, from Snapchat to YouTube, is reeling from TikTok’s success, trying to find ways to replicate the eternal scrolling spiral catalyzed by FYPs. Though the app does a fine job introducing users to new content the app thinks they’ll enjoy, they’re about to expand that capability through a new feature - Topic Feeds. TikTok’s FYP is legendary, with an algorithm that reaches alarming levels of accuracy for the most niche interests. For global STEM stans, March 14th is Pi Day, and TikTok wanted to find a way to celebrate.
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